Aseel Ibrahim

Associate Director | C&I

UK

Aseel started her career in luxury retail, building and managing high performing teams for some of the world’s most successful brands. She then undertook her CIPD level 5 qualification and decided to move into HR recruitment. Her commercial background coupled with her passion for all things HR has proven to be highly successful. Aseel has built fantastic relationships across technology, fintech, media, creative industries and retail. She joined Frazer Jones in 2022 and looks after permanent hiring and executive search across HR, learning and development, talent acquisition and other roles across the people function.

Aseel’s Insights

  • Talent

How HR can prepare for the future of work: Navigating disruption, dispersed teams, and organisational change

  • Posted mei 15, 2025
As the pace of change accelerates, HR professionals are navigating an increasingly complex landscape. In a recent conversation between Aseel and Carl Robson, a senior HR director with a global remit, the spotlight was placed on the role of human resources in supporting dispersed teams through disruption – and why listening, learning, and adaptability are […]
  • Welzijn

Building a world-class employee experience in a multi-generational workforce

  • Posted oktober 14, 2024
In today’s rapidly evolving business landscape, the concept of employee experience has become a focal point for organisations striving to attract and retain top talent. As businesses navigate the complexities of welcoming a diverse, multi-generational workforce, the importance of creating a unique and engaging employee experience cannot be overstated. Aseel Ibrahim sat down with Rebecca […]
  • Career advice

Foster talent today for tomorrow’s business growth: an interview with Sarah Von Landsberg-Sadie

  • Posted juni 24, 2024
We were delighted to be joined by Sarah Von Landsberg-Sadie, the Senior People and HR Leader, CPO, and Organisation Design and Development Expert at BCB Group. She spoke with our own Aseel Ibrahim about all aspects of talent development, highlighting its importance and explaining why your business should prioritise it now to avoid future setbacks. […]
A group of talent acquisition specialists sit together in a discussion
  • UK

Frazer Jones Pulse: UK commerce and industry Q1 2024

  • Posted april 30, 2024
What’s been happening in HR recruitment in the UK commerce and industry market so far? Aseel Ibrahim, Associate Director and Nick Croucher, Partner and Head of UK and Ireland, discuss how the recruitment market has been so far, what are the trends and what to expect for the rest of 2024. Watch the full video […]